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HomePhotographyFashionAll about the world of fashion photography

All about the world of fashion photography

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Fashion photography is a category of photography in which fashion is showcased. Clothing, accessories, shoes, and other fashion lines look for fashion photographers to make their products look good and eye-catching. In this blog, you will get to know a few types of Fashion Photography.

Fashion photography has its own artistic expertise in which the appeal of a product is enhanced by the presence of exotic locations, artistic sets or accessories.

Types Of Fashion Photography

Editorial Style

woman in white long sleeve shirt and black pants standing beside silver sedan
Photo by Joshua Rondeau

Editorial photography is something more than just usual. The goal of such a shoot is to make a strong statement about the brands or products. It gets its name from the fact that it appears in books and magazines about fashion and photography. It is shot outside the studios to paint a larger picture and lavish lifestyle.

It is one of the most rewarding fashion photography genres and it allows a showcase of creativity of the photographer without holding back.

This style of photography allows a variety of photographic approaches ranging from different lenses, angles to close-ups or long-distance photos. Later you can also explore filters to put over these photographs in your photo editing software.

Street Style

man taking a photo near storefront
Photo by Clem Onojeghuo

Street fashion photography is based on the daily lifestyle of people, it does not aim to be extra or out of the box rather this style is relatable to people. In this genre of photography, you usually try to capture the natural and candid moments and portray the real world.

There is no need to add filters or edit these photos much because you are trying to depict the essence of a filterless real world with ordinary people who wear everyday clothes like jeans, tops, shirts, and hoodies which are comfortable.

With street style, photography people try to connect with ordinary people by showing that even their normal clothes can be styled in a certain way to be fashionable. Saying that anyone can be cool.

High Fashion

man looking sideways
Photo by Mubariz Mehdizadeh

High fashion is the type to target a specific audience who believe in the high price high fashion mantra. These are the elite class on whom the snob effect of a product can be used.

High fashion can be completely out of the box having exaggerated poses, unrealistic attire, exotic-seeming backdrops, and all components, including hairstyles and location, mixed to make a faultless shot to attract anyone’s gaze.

Using different kinds of filters is very common here so the goal here is to highlight the brand and designer in the photographs because that denotes a certain class, which is liked by our target audience.

Catalog Style

woman sitting beside plant and concrete wall
Photo by Brooke Cagle

Catalog Fashion Photography is a very straightforward form of photography. It does not require much creativity as here the aim is to showcase the clothes for customers to understand and purchase.

It is the most commercial and e-commerce photography. The minimalist form of this photography allows the product to shine through and be noticed by the customers.

The style of editing here should be focused on putting fewer filters so that the color or appearance of the product does not change from reality.

Conclusion

Fashion Photography is conducted for marketing, developing a portfolio or fashion magazines. In this form, you get many options to pursue as per your artistic desires and explore your skills.

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Writer Credit@chakravortykhushi
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DSLRhttps://thedslr.org
Digital Showcase of Lens Rider is founded by Nishant Pandey. It is essentially a magazine to guide photographers. Here we put out new blogs everyday having tips and tricks of photography and information about different areas of photography that one can explore.

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